Christmas has come early for hundreds of Derry parents who have flocked to Smyth’s toy store in the city to snap up a bargain.
The annual one-day sale, which sees stock reduced by 20%, has always been popular – however, today’s event appears to have surpassed previous ones as a result of “the word” being passed on social media.
Dozens queued outside the Meadowbank store long before it opened its doors this morning and since then shoppers have been turning up and leaving with smiles on their faces with trollies bulging with Santa presents.